A Visit with Anurag Kashyap

A Visit with Anurag Kashyap

Anutag Kashyap is a well known figure of Hindi film Industry. He has made a good number of films. He is a director, story writer, screen play writer and an actor also. Gulaal, Dev-D, No Smoking & Black Friday are some of his films, where in, he has shown his talent.

His new film “Shaitaan” is going to be released all over India on 10 th June, 2011. When we visited him to know about his new film, he reacted as under:

Please tell us about your new film “Shaitaan”?

It is a thriller. The story of film revolves around five young who reside in urbanscape of Mumbai. The boys are intelligent, good looking & cool. Incidentally they come across incidences due to which the entire things are changed & they witness their insight “Shaitaan”. Rest of the things will be known to your after viewing the film.

 

Whether you have made the film, independently?

No. I am associated with Viacom 18 motion pictures for this film, the co-producer of this project.

Why you have chosen 18 motion pictures only?

I am impressed by the approach of 18 motion pictures, focusing on quality, and partner with right people & market. I remain in search of partners with same thoughts, and I found Viacom 18. I am confident that our association will give better results.

Please tell us about stars & director of film?

The film has famous star cast, including Kalki Koachlin, Kirti Kulhari, Gulshan Deviah, Shiv Pandit & Rajeev Khandelwal, Supporting cast comprises of Pawan Malhotra, Rajit Kapoor, Nikhil Chinnappa. Bejoy Nambir is director of film.

Whether you had recommended the name of Kalka for the movie?

No. I have full faith in Bejon, who is capable of taking decision. He himself had selected Kalka for her role. Moreover she is a brilliant actor & she herself takes decision to accept or refuse a film.

What about Rajeev Khandelwal?

He is a talented actor. Actually we were surprised to see some of his shots. I look ahead for his bright future.

Why you have selected Bejon for the film?

Bejon is known to me for couple of years. We belong to same school of film production, and understand each other well. I have full faith in him that is why I picked him to direct his first film.

The discussion ended in cheerful mood and we have wished him for the incoming film.

Media Contact:

Atul Malikram

9827092823

Mahindra’s flagship SUV brands - Bolero & Scorpio - touch new milestones in FY 2010-11

Mahindra’s flagship SUV brands - Bolero & Scorpio - touch new milestones in FY 2010-11

·        Bolero becomes  the highest selling SUV in India for the 5^th consecutive year at 83,121 units

·        Scorpio records its highest ever sales since inception at 43,438 units

Mumbai, May 2011: Mahindra & Mahindra Ltd. (M&M Ltd.), a part of the US $11.1 billion Mahindra Group, today announced that its flagship Sports Utility Vehicle (SUV) brands, the Bolero and Scorpio, touched new milestones during FY 2010-11. The Bolero is yet again the highest selling SUV in India for the 5^th consecutive year with sales of 83,121 units during FY 2010-11 as against 70,554 units during       FY 2009-10, registering a growth of 18%. This is also its highest ever annual sales since inception.

The Scorpio has achieved sales of 43,438 units during FY 2010-11 which are its highest since launch. This is in comparison to 36,463 units during FY 2009-10, a growth of 19%. Further the exports volumes of the Scorpio witnessed a growth of 62%, having stood at 17,138 units in FY 2010 – 11 as compared to 10,567 units in FY 2009-10.

Speaking on this achievement, Mr. Vivek Nayer, Senior Vice-President, Marketing, Automotive Division, M&M Ltd., said, “It is a very proud moment for us, as both the Bolero  and the Scorpio have achieved new milestones, which further reaffirm their popularity as brands which are much loved and admired by customers.  The fact that both Bolero and Scorpio have topped the SUV/MUV segment in the TNS Total Customer Satisfaction Study in 2009 and 2010 respectively is also a clear validation of this fact”.

Bolero

Since its launch in August 2000, the Bolero has evolved significantly, incorporating a host of features and aesthetics in line with the changing lifestyle and aspirations of the Indian consumers. Having sold 83,121 vehicles in FY 2010-11, Bolero became the first SUV in India to surpass the 50,000 sales mark for 4 years in a row. The brand’s popularity is also visible in the online space. The Mahindra Bolero community on popular social networking site, Facebook, has almost 1.7 lakh fans sharing and updating their experiences. Bolero has also been associated with popular celebrities such as cricketers                  Gautam Gambhir and Robin Uthappa who own a Bolero Stinger and a Bolero Special Edition, respectively.

Scorpio

Launched in 2002, the Mighty Muscular Scorpio is one of the most awarded automotive brands in the country and has won three "Car of the Year" awards (BBC World's Wheels, CNBC Autocar, BS Motoring) in its launch year. The journey continued for over 8 years, and through FY 2011 as well, as it edged out most SUVs and scored the highest in the SUV segment as the ‘The Most Appealing Sports Utility Vehicle’ in the J.D.Power Asia Pacific 2010 India APEAL (Automotive Performance, Execution and Layout Study) study.  The Scorpio also topped the SUV/MUV category in the TNS Total Customer Satisfaction Study 2010. Further, the Scorpio was ranked highest in the SUV segment, in ‘Best Looks’ & ‘Best Resale Value’ in the HT-MARS Customer Satisfaction Survey 2010.

Known for its inherent tough and rugged ‘Mahindra DNA’, the Scorpio continued to outperform other SUVs in 2008, 2009 and 2010 at the Raid de Himalaya, one of the most grueling rallies in the Indian motorsports calendar.

The magic of the Scorpio is reflected in the array of impromptu fan clubs initiated by customers over the years. The brand is also strongly represented by its customers in the virtual world: from thriving Scorpio communities on the web, to Scorpio owners exchanging notes and sharing online travelogues on blogs and various other forums. Today, its popularity can be gauged by the fact that it is the No.1 Auto Brand on Facebook India and the only Auto Brand in the Top 15 brands of Facebook.  Currently, the Scorpio fan base on Facebook has crossed 4.6 lakhs.

For further information, please contact:

Atul Malikram

9827092823

pr@atulmalikram.in